But the doodle also serves as a way for Google to show off an August update to its Knowledge Graph feature, which includes images in a scrollable format atop search results.
Clicking on the Stoker doodle will bring you to a search results page for "Bram Stoker books," which includes a carousel of Stoker's works on top of the normal search results. Click a book and the search results below the carousel will switch to that book ("dracula book," for example). A quick summary of each search term is featured in the Knowledge Graph box on the top right.
His first horror story, The Chain of Destiny, was published in 1875, while his first novel, The Snake's Pass came out in 1890. But it was not until 1897's Dracula that he really had a hit on his hands. The character of Dracula is as well known today as it was 100 years ago, and has inspired numerous films, TV shows, and other novels.
For more of Google's doodles, see the slideshow below. Recently, the company has honored the cast of Star Trek, Amelia Earhart, jeweler Peter Carl Fabergé and Robert Moog, considered by many to be a pioneer in the electronic music space, as well as artist Keith Haring, zipper pioneer Gideon Sundback, and even commemorated its own 14th birthday with a birthday cake doodle.
Source : http://www.pcmag.com/article2/0,2817,2411882,00.asp
